Books For Every Baby Campaign Launches

All Connecticut children should have ample opportunities for literacy, and the Books for Every Baby campaign, launched by Read to Grow on June 30, aims to achieve this goal. (See photos in our Photo Gallery, by clicking “News and Events” on top menu of this page.)

Read to Grow distributes more than 180,000 free books to Connecticut babies and children each year, reaching more than 58% of newborns through a hospital-based program. The new Books for Every Baby campaign intends to make it 100%.

Dr. Loyal shows RTG book

At the launch, Dr. Jaspreet Loyal displays the baby book all mothers of newborns at Yale New Haven hospital receive from Read to Grow in a packet that includes literacy resources for parents. Dr. Loyal is medical director of the hospital’s Newborn Nursery. Also pictured in the background, from left to right: Adry Sotolongo, a Hamden mother who received the Read to Grow packet when her baby was born 5 months ago; Roxanne Coady, founder of Read to Grow; U.S. Rep. Rosa DeLauro, 3rd-District; Marna Borgstrom, President & CEO of Yale New Haven Health; and New Haven Mayor Toni Harp. Photo credit: Tricia Bohan Photography

At a press conference launching the campaign, U.S. Rep. Rosa DeLauro, D-3rd District, spoke, along with Marna Borgstrom, President & CEO of Yale New Haven Health, and New Haven Mayor Toni Harp. The press conference was held at Yale New Haven Children’s Hospital.